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GEO & AI Search

Generative Engine Optimization | Presence in AI search

GEO & AI Search

Generative Engine Optimization | Presence in AI search

AI presence audit14Business and topic clarity21Verifiable content28
  • 01AI presence auditNew
  • 02Business and topic clarityIn progress
  • 03Verifiable contentReady
  • 04Technical access and structureScheduled
  • 05Citation and traffic monitoringDone
Product concept / 12Concept view. Illustrative data.

What it is

GEO aims to make business information discoverable, understandable and usable as a source in AI search answers. It builds on SEO fundamentals, clear content and reliable information.

When you need it

When customers use AI search and you want your services, expertise and business information to be clear and usable as a source.

What you receive

A content plan, technical priorities and agreed monitoring. Mentions, citations and inclusion in AI answers are not guaranteed.

Features

From need to function.

  1. 01

    AI presence audit

    Observing mentions and citations for selected questions, languages and platforms.

  2. 02

    Business and topic clarity

    Clarifying what the business offers, who it serves and where it operates, consistently across public sources.

  3. 03

    Verifiable content

    Useful explanations, accurate answers and original materials, with sources and updates where needed.

  4. 04

    Technical access and structure

    Checking search access, page organisation and structured data where appropriate.

  5. 05

    Citation and traffic monitoring

    Repeating measurements by platform and date; tracking citations and AI visits when the source is identifiable.

An example in practice.

Illustrative example

A services company clarifies its offering, publishes documented answers and updates public information. It then observes whether and how AI platforms cite these sources for selected questions.

Where we start

Public business sources, priority services, customer questions, languages and platforms to monitor.